In his interesting profile of the young London-based practice Assemble, Rowan Moore of the Observer investigates the work of arguably the best collective of designers to emerge from 2010's "Autumn of Pop-Ups" - examining how they have stayed true to the more noble aspects of pop-up architecture despite the concept's increasing commercialization. From their first project, a temporary cinema in a petrol station, to their recent Yardhouse project in Stratford, Moore finds an architecture that values exuberance and fun, yet is mature and refined. You can read his article in full here.
Assemble Architects and the Coming-of-Age of the Pop-Up Project
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